GDPR are four letters of fear for many estate and letting agents coming to terms with the impact of new data protection laws on their businesses.
General Data Protection Regulation is a new concept in law and turns some long-held rules on their heads.
One of the problems for letting and estate agencies that might also offer mortgage or financial advice is how long do the new rules allow a business to keep personal data.
GDPR lays out six rules that define when a firm must delete or restrict processing personal data. At least one must apply to allow a data controller to process the information.
But to stay within the law, data controllers need to know what the six categories are and how they apply to their businesses.